How To Start Ayurvedic & Herbal Industry
If there is one thing India is famous for, it is the authentic Ayurveda. It is an old science that comprises of a lot of herbs. These herbs, if taken wisely, can even increase one’s height. Ayurveda has been around for over 5000 years and doesn’t seem to lose its popularity. This industry is not secluded to a few major players, unlike many other business segments. Instead, the trade of Ayurvedic products is more global than anything else. As the majority of population of the world is now moving towards an organic way of living, Ayurveda and all that it entails, is on a roll.
Ayurveda is a combination of a lot many herbs, plants, medicines, liquids and other substances that are known to have completely natural compositions. Most of the ayurvedic products are already being used in our everyday lives. Things like turmeric, seeds of cumin, coriander etc are all extremely therapeutic, you just need to know their right usage. Most importantly, none of the ayurvedic products have any side effects. This gives them an edge over all the western medicines of the world. Various scientists, seers and gurus have developed the system of Ayurveda based on their experiments, various observations, meditations and other studies of nature. Unlike the western medicines, the focus of Ayurveda is not just to cure one particular ailment, but to treat your body, soul and spirit as a whole. Apart from ayurvedic medicines, various massages, metals and stones can also be used to cleanse your body and mind from all the toxins feasting on you.
Ayurveda recognizes that, the god almighty is all that matters. The laws of mother nature take precedence over everything else. By the use of various ayurvedic products, we are not only curing our ailments, but also promoting a better balance of nature. More than the tablets and capsules available over the counter, majority of people today are opting for ayurvedic methods of treatment. In many cases, ayurvedic medicines are becoming the first choice of patients. Patanjali has been a total game changer in the trade of ayurvedic products. Once it set foot in the Indian market, Patanjali rocked the world of all its competitors. Run by the famous yoga guru Baba Ramdev, Patanjali has long since crossed the 20 billion revenue mark.
What started as a small pharmacy of herbal products in the small town of Haridwar, India has now become a worldwide sensation. It was just a few naturally made medicines in the beginning, but now, Patanjali is the manufacturer of more than a couple dozens of FMCG products. All the successful companies had to bow down to the force that Patanjali had become. As of 2014, Patanjali products were sold in over 5,000 stores across the country.
Many of the items under Patanjali’s umbrella are not exactly herbal-like. But, the creative Baba Ramdev has managed to put a touch of spirituality in things as mundane as a toothbrush. Patanjali products are all set to go online as well. The scope of business in this particular area is simply huge.